We are delighted to announce the launch of a renewed booking engine for The Europe Hotel & Resort. p3 Hotels and The Europe have been successfully working together since 2013.
Our goal is to empower our client to maximise direct booking revenue and conversion rate. For this reason, we designed and built a simpler, easier and clearer booking engine mobile-optimised that offers a seamless booking experience.
In the past months, we have been working in the improvement of the booking engine to deliver a fully responsive and customised system to The Europe brand. Due to our extensive knowledge working with the Killarney Hotels Group, we launched a booking system custom made to the hotel's identity, customer base and product offering.
The visitors experience a smooth and simple booking journey to effectively book a room directly on The Europe brand website. With clearer, simpler, and more modern features, they easily find all the hotel information they need and follow the steps without confusion.
Below we show you the most relevant features included within the new booking engine. We're looking forward to check the results in the following weeks!
1) Hotel content
The hotel content is integrated within the booking engine. Across all pages, users can click to check the hotel's location, gallery, information, features, and reviews.
2) Room images
Images of the rooms are essential to help visitors select their preferred room and have an idea of what to expect in their stay. In this new system, we prioritise the room images with high quality and attractive pictures.
3) No Availability calendar
A monthly calendar was embedded to the booking engine to help users know the dates that are not available in the month.
4) Alternative Property Search
To simplify the users' search, an alternative property search within the hotels of the Killarney group is displayed in case there is no availability at The Europe.
5) Free Cancelation
The Free Cancelation feature is emphaised within the booking details to let guests know that they can cancel their reservation up to 48h in advance of arrival without penalty. This makes them feel more relaxed if they need to make any changes.
6) Better use of adds-on
The additional services are displayed in a simpler and clearer way so users can have a better idea of what the hotel is offering, and are more inclined to upgrade their stay.
7) Streamline Payment Page
In the final step of the booking journey, the layout is clean and simple with fewer guest information to help users conclude their booking with ease.
Are you ready to offer a customised, easy-to-use and intuitive booking journey to your website visitors?
Contact us to start seeing your conversion rate grow.