About Us

P3 is a leading provider of booking software for large independent hotels and international hotel groups that are looking for high-quality and customised technology.

Our focus on flexible user-centered design enables us to develop solutions tailored to each hotel, which reflect the look and feel of their unique brand.

Our product portfolio covers the whole spectrum of the online guest journey, from looking to experiencing, in order to create more opportunities for hotels to grow independently.

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about p3 hotel software
our story P3

Our Story

We have been working in the hospitality sector since 2000, and for the last twenty years we have experienced big changes within the industry.

During this time, we have developed the knowledge and expertise to be able to embrace the evolution of technological integration.

We deliver value to our customers by helping them to increase conversion rate, drive efficiency into operations and improve their online brand.

Our Mission

Hotel professionals aspire to have more business freedom and the flexibility to embrace new ideas. For that reason, we want to create a culture of innovation through creativity and technology.

We aim to simplify the entire process of how hotels connect with their guests online and ultimately increase business revenue.

Our purpose is to design and build the best online booking journey to improve guest experience so that hotels can increase their share of direct bookings whilst reducing dependency on OTAs.

our mission P3 hotel software

The Board

Phelim Pekaar


The founder of P3, Phelim is a Trinity College Dublin Engineering Graduate. He is a hands-on leader with a proven ability to sell and deliver high-end products to blue chip companies. He graduated as a manufacturing engineering specialising in “Lean Engineering”. He spent two years working in manufacturing facilities throughout Europe, running projects introducing lean manufacturing processes. On returning to Ireland, he changed his career into IT and received a Masters and a Diploma in Computer Science from both DIT and Trinity College Dublin. He founded P3 in 2001, and has grown both the company and his experience in the hospitality sector over the past 20 years.

phelim pekaar ceo p3
peter hinds cto p3

Peter Hinds


After graduating from Trinity College Dublin with a mechanical engineering degree, Peter realised that his entrepreneurial drive was best served in IT, so completed a one-year post-grad in Computer Science at University College Dublin. After gaining extensive coding and design experience with large blue-chip companies in Telecomms and Utilities Peter joined P3 to apply that know-how to P3's hotel solutions. Peter enjoys making technology do the complex-work, whether that be for large hotel chains or boutique hotels. The methodical approach gained from his engineering degree coupled with his team-leading ability in roles in a number of sports clubs and bodies gives Peter the qualities needed to lead the technology decisions and software design at P3.


John Callaghan


John joined as Chairman of the Board in July 2016. He is a former managing partner of KPMG and Chief Executive of Fyffes PLC. He has been the director of a number of Irish companies including Bank of Ireland, Rabo Bank Ireland and First Active PLC (Chairman), Glanbia PLC, East Telecom, and Topaz Energy (Chairman).

john callaghan chairman p3

Skills & Talent

Our Teams

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Our UX/UI design team is involved in all of our projects, from design architecture to functional layout, from the kick-off-meeting with the customer. They are ready to create, change and refine the product design before development commences. Our design team works closely with our customers to meet their expectations and make sure the solution fits seamlessly into their brand guidelines.

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Our development team is behind the entire product implementation and is involved in building, coding and testing every product launch. We are continuously innovating our products and introducing new features, and our developers ensure that releases roll out smoothly and efficiently. Our technical team is always available to discuss aspects of our products' integrations or help with any troubleshooting issues.

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Our support team and our technical account managers have an expert understanding of our technology solutions and OPERA. They are ready to assist our clients with world class levels of support and to advise them on how to best resolve any issues quickly and efficiently. Through our ticketing system, our support team collects and tracks all customer support interactions and assigns them to the development team.

Want to Join Us?

We are constantly growing and looking for new people who, like us, are passionate about technology. If you would like to join our team, click below and see our current job offers. You can also send your CV for future opportunities to info@p3hotels.com.

Visit Our Careers Page