
The Evolution of Hotel Loyalty: Key Trends Shaping Direct Booking Success
Loyalty programs now extend beyond simple point systems. Research shows effective loyalty strategies are becoming crucial for hotels' direct bookings and revenue growth.
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ITB Berlin 2025: Building Relationships and Showcasing Innovation
With March coming to a close, one of our Q1 highlights was attending ITB Berlin earlier this month. Check out our latest blog post where Kris Roemer, our Head of Sales, shares key insights from the world's largest travel trade show.
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